The mission of the Institute of Certified Franchise Executives (ICFE) is to enhance the professionalism of franchising by certifying the highest standards of quality training and education.
ICFE offers a wide range of continuing education programs for professional development. Meeting the requirements of the program and completing the course of study leads to the Certified Franchise Executive™ (CFE) designation.
This career development program of the ICFE offers franchising professionals the opportunity to learn, grow professionally, and reach a recognized standard of excellence in the franchising community.
Top Five Reasons to Enroll in the CFE Program
Educational opportunities help you gain in-depth insights into every aspect of franchising. In today’s economy, professional development is more important than ever.
A symbol of leadership and accomplishment, the CFE designation is highly regarded by the franchising community.
The CFE Program, along with other IFA events, creates an energized environment for networking with industry professionals, sharing ideas and best practices – everyone benefits.
The CFE designation brings a highly professional level to communications and contacts. The certification shows not only many years of experience, but also a commitment to continuing education to meet today’s challenges.
Commitment to Franchising
The CFE designation exemplifies a commitment and passion toward franchising and the franchising community. The CFE program provides needed information, direction, and guidance for the newest entrants into franchising or even those with decades of experience. You are never too young, too old, or too experienced to not benefit from being a CFE.
Online CFE Training
The ICFE offers many online training options. Online training is a form of instruction that takes place completely on the internet. It involves a variety of multimedia elements, including graphics, audio, video, and web-links, which all can be accessed through one's internet browser. ICFE has several online training portals including Franchise University, BizVision, IFA Tortal.Net, FranklinCovey and Profit Soup Online.
Obtaining my CFE and encouraging our entire franchising team to do the same has been a major key to our success as a franchise—from startup to today. Clearly understanding the ‘rules of the game’ is critical to developing a durable, consistent brand focused on our franchisees’ business growth. As an educator, I understand that education is THE key to career success. Becoming a Certified Franchise Executive is the KEY to franchising success.
Gail Johnson, CFE, Founder and Chairman, Rainbow Station, Inc.